The Hemingway

This project was created for a creative brief. The goal was to create a logo along with some coffee cup designs for a bookstore/cafe named The Hemingway.

The color palette behind this creative brief was a selection of lively colors that you could find within a bookstore but also be easily identifiable when seen in the environment.

Ernest Hemingway was also an inspiration behind this design, which is why I also created a quill as a decorative icon to be used within the design. His actual writing was also used as a texture within the project to give some depth.